Featured Posts
Intro to Larme Fashion

Larme was launched in September 2012 as a Japanese bimonthly fashion magazine.

Larme Shopping Guide: Japanese Brands

Buying Japanese brands can be easy and affordable!

Larme Icon Risa Nakamura

Countless Larme fashion fans adore and worship Risa, yet there are few non-Japanese resources...

21 Jun 2016

Larme Kei/Girly Fashion Shopping Guide: Online Western Stores!

categories: ,

Love LARME but looking for a more accessible Western shopping experience?

This guide will hopefully help you through a fun online shopping experience 
when treasure hunting for LARME-able pieces! (Updated Dec 2017)

One good thing about LARME is that a lot of the pieces are versatile and easily found if you look hard enough. Items like lingerie, retro tees, lace tops and pencil skirts are found in large quantities outside of Japan and Japanese fashion houses, and LARME is heavily dependent on the styling of these items to bring the look together. 

However, it is also true that smaller details can add that little extra delicateness or beauty to the outfit. Features like frills, cut and fitting, or even fabric, can make a large difference. So without further ado, let's jump in and see how we can find good Western versions of some beautiful LARME pieces!

I'll first start off with a brief list of some popular Western stores, as well as the ones that I personally shop at. I'll then be providing some tips and some tried and true keywords for searching online stores!

Some popular online Western stores frequently mentioned by the international LARME community include (though warning, Zara has ripped off designs from indie artists):
  • Asos
  • Dolls Kill
  • eBay
  • Forever 21
  • H&M
  • Missguided
  • Nasty Gal
  • Pretty Little Thing
  • Thrift/Secondhand Store
  • Zara

I personally shop at (edited Dec 2017):

Pretty Little Thing
Princess Polly
Beginning Boutique
The Iconic
eBay tentatively - I use it for accessories only.

My online shopping choices take my personal location into consideration, so some stores may be easier for you to find! However, it would be impossible to compile a comprehensive list of stores, so I will focus on some tips for searching online!

Some Do's & Don'ts!

i. Practice internet and shopping safety!!!
ii. Check as many reviews of the store as you can. Obviously some reviews will be biased for/against, but it’s very good to get a general idea.
iii. Wait for sales and bargains, as well as check out any available coupons or discount codes!
iv. Remember to check the currency!
v. Double and cross-check sizes (U.S, EU, AU, U.K, etc), as well as sizing particular to that brand! (Some brands may size up or down!)
vi. Be wary of different shades of colours. What you see online may not necessarily be the exact colour. A good indicator is the model themselves – do they look as if they’ve been adjusted to look lighter or darker, or more reddish or bluish?

i. Sales are awesome, but don’t hesitate if you can afford it, as some Western stores tend to sell out very quickly.
ii. Don’t get ripped off! A lot of Western fashion can be similar so make sure to compare and contrast items and prices between brands and stores.
iii. Buy low-quality looking material. For example, I've found that “Jersey” is a good indicator of flimsy/low quality. That's a biased opinion though so take that with a grain of salt - you might find some great jersey pieces!

The key to treasure hunting for LARME-style items is searching. This includes refining your search and searching for keywords. When refining your search, isolating searches according to size and colour is very helpful. It's also good to remember to browse the lingerie, footwear and accessories sections.

Below are several keywords that are very useful for searching through stores! They are divided into categories and hopefully will aid you in finding the perfect piece. Because there are so many Western stores that sell a large mixture of different style fashion, keywords can save you several hours of browsing! (Note: I will not be including keywords for actual items as those are covered in our Larme Guide!)

Some search results for "Frill" & "Ruffle" at Boohoo!

Fabric Keywords
Fur/Faux Fur

Details Keywords
Lace Up/Lace-Up
Off-shoulder/Cold shoulder
Pom Pom

Some search results for "Frill" & "Ruffle" at Asos!

Style Keywords
High waisted/High waist
Wide Leg

Pattern Keywords
Dot/Polka Dot/Spot/Spotty


Lastly, I'll be ending with some great tips to keep in mind as you're shopping!

a. Keep your references! It's a good idea to keep a LARME magazine close by, or a LARME brand store/Instagram bookmarked, or keep a folder full of looks you love! Sometimes, we can forget the small details that we really want, and it does help to compare to the originals to see if the Western version you are thinking of purchasing is similar enough, or captures the same feel you are going for.

b. Don't forget sale times! Here are some great times for sales:
  • Season sales, usually at the start and end of each season
  • Holiday sales, like Christmas, Easter, Black Friday, etc.
  • Fashion sales, such as Vogue Online Fashion Night,  Mid-Year Clearances, End of Financial Year (EXTRA PROTIP: Look for available student vouchers, and subscribe to the stores or download apps of the stores you love and you can get earlier notifications of sales, vouchers, or deals - for example, Boohoo and Asos sometimes have app-only deals.)

c. Train your eye to look for the right shade of colours and prints! A lot of LARME brands include certain colours, or certain prints (including the sizes of prints) that contribute to the uniqueness and feel of the entire piece. Look for similar details when you are shopping as it will greatly improve the LARME feel of your outfit!

As always, thank you for reading! Do you have any keywords you like to use? Which Western stores do you like to shop at? Let us know!


  1. Eri, would you consider doing a make-up tutorial? Your make-up is always amazing and even if you can’t share any tips/your method, I’d at least like to know what products or colors you use! :) Also, thanks for the lovely blog post~

    1. I've finally created an eye-makeup tutorial in a LARME-style magazine image! More to come! xx

  2. This blog post is amazing!! It has helped me to start to get into Larme fashion ☺️ so thank you

    1. OH wow, I'm so sorry for the late reply! I'm so happy you like it! xx

  3. I can see that you are an expert at your field! I am launching a website soon, and your information will be very useful for me.. Thanks for all your help and wishing you all the success in your business. personal stilist nyc

  4. I constantly emailed this site post page to all my friends, because if prefer to read it then my all friends will too.Blogspot website

  5. Just pure brilliance from you here. I have never expected something less than this from you and you have not disappointed me at all. I suppose you will keep the quality work going on. Find More Coupon Here

  6. This is my first time i visit here. I found so many interesting stuff in your blog especially its discussion. From the tons of comments on your articles, I guess I am not the only one having all the enjoyment here keep up the good work http://www.rya-network.com/what-you-should-search-for-when-getting-wholesale-clothing/

  7. In the event that you are reluctant to do web based shopping or installments, this article will give you the best security tips so you may feel free to shop online without stress over wellbeing and security of utilizing individual data on the web. express 75 off 200

  8. Your online retailer will give the lattice wherein you can look at and decide the ideal fit.Golden Goose Superstar Sneakers Sale

  9. Nearly naillike or alleged "spike" impact points are not helpful for good foot care and stance. Babykleertjes 

  10. This is my first time i visit here. I found so many interesting stuff in your blog especially its discussion. From the tons of comments on your articles, I guess I am not the only one having all the enjoyment here keep up the good work Free Classified Ads In Nigeria

  11. Online shopping is going to blast. Nowadays retailers are adding in-store pickup, offer free shipping and experiment with social media. It is getting difficult to say who is pure internet retailer and who are bricks and mortar shops with online portals. All of them are reformulating how we will shop online in the future: via a mobile device, tablet computer, in store kiosk, etc. Almond Branch

  12. I was reading some of your content on this website and I conceive this internet site is really informative ! Keep on putting up. best online fashion store india

  13. Its in the same way an excellent write-up that i unquestionably appreciated studying. It's actually not essentially day-to-day that i grow a chance to uncover nearly anything. APC dealers in Nairobi Kenya

  14. LSD does not appear to be addictive, although tolerance may occur with use of increasing doses.Adverse psychiatric reactions are possible, such as anxiety, paranoia, and delusions. Buy LSD Blotter Paper Online

  15. This blog has communicated its importance in a short yet clear way, so compact.
    floral diffusers

  16. Thanks for the nice blog. It was very useful for me. I'm happy I found this blog. Thank you for sharing with us,I too always learn something new from your post. Custom Velcro Patches

  17. I've bought a number of different pieces of furniture online over the years, with mixed results. Sometimes I struggle to find items that are of the quality that I'm looking for. On other occasions, I've ended up becoming frustrated by the quality of service that I've received from retailers. Outdoor Furniture

  18. Nice information, valuable and excellent design, as share good stuff with good ideas and concepts, lots of great information and inspiration, both of which I need, thanks to offer such a helpful information here. Digital Products

  19. I have read your article; it is very informative and helpful for me. I admire the valuable information you offer in your articles. Thanks for posting it. Best online store

  20. The written piece is truly fruitful for me personally; continue posting these types of articles.
    100K Blueprint review

  21. Dashiki Store sale white dashiki shirts and black dashiki shirts which suitable for dashiki for men and dashiki womens. white dashiki

  22. This comment has been removed by the author.

  23. Thank you very much for sharing such a useful article. Will definitely saved and revisit your site best place to buy coffee machines

  24. This is a excellent blog, would you be involved in doing an interview about just how you designed it? If so e-mail me! Smart Electronics Gadgets


  25. If you are looking for more information about flat rate locksmith Las Vegas check that right away.
    Online Doctor Network


  26. Really I enjoy your site with effective and useful information. It is included very nice post with a lot of our resources.thanks for share. i enjoy this post
    Online Doctor Network 

  27. The Internet makes it so much easier to browse for furniture these days. When we think about it, looking to furniture once involved trying to find time to take a trip to a local store or showroom. This was actually quite time-consuming. Furniture Expo

  28. I’m happy I located this blog! From time to time, students want to cognitive the keys of productive literary essays composing. Your first-class knowledge about this good post can become a proper basis for such people. nice one Training Courses

  29. Stonersdankshop established in 2016 in United States has been the best vape shop exporting vape products online to most vape shops in USA and to vape .. exotic carts flavors

  30. This is very interesting content! I have thoroughly enjoyed reading your points and have come to the conclusion that you are right about many of them. You are great. modafinil

  31. Enrich your experience of online shopping by navigating our Skin Care products including Hair removal products, Facial cleansing brush, Epilators and much ...


  32. Enrich your experience of online shopping by navigating our Skin Care products including Hair removal products, Facial cleansing brush, Epilators and much ...


  33. "Situs Judi Bola Agen Judi Bola Situs Judi Online Agen Judi Online Agen Sbobet Agen Bola Resmi Terpercaya Terbaik Indonesia Situs Judi Bola

  34. ערות ליווי בחיפה ברמה גבוהה ביותר בישראל. נערות ליווי בצפון לביתך או מלון תוך 30 דקות אצלך. 24/7 מגוון בנות לעיסוי פרטי ברמה הגבוהה. נערות ליווי בחיפה

  35. Royal photo Booths Australia At Royal Booths,we want to make a good impression with you, hence we go above & beyond when it comes to forming that initial relationship with our customers.

  36. Hello I am so delighted I located your blog, I really located you by mistake, while I was watching on google for something else, Anyways I am here now and could just like to say thank for a tremendous post and a all round entertaining website. Please do keep up the great work. tactical dog harnesses

  37. Thank you for such a well written article. It’s full of insightful information and entertaining descriptions. Your point of view is the best among many. dog bathing tub

  38. It was a very good post indeed. I thoroughly enjoyed reading it in my lunch time. Will surely come and visit this blog more often. Thanks for sharing. xbox one controller charger

  39. It is perfect time to make some plans for the future and it is time to be happy. I've read this post and if I could I desire to suggest you some interesting things or suggestions. Perhaps you could write next articles referring to this article. I want to read more things about it! סרטי סקס

  40. Our store offers many styles of advanced tpe sex dolls, soft skin made of tpe material, realistic tpe sex dolls to achieve your desire for sex.Buy real realistic tpe ... realistic sex doll